We know it’s wistful to imagine you reading this article straight out of our 16-page broadsheet newspaper, sitting in a leather chair by the fire. Realistically, we know you’re more likely reading it on our website, perhaps on your smartphone or tablet. Maybe you followed a link we featured on one of our social media [...]
Tag Archives | social media
Huffington addresses ‘new media’
The Huffington Post President and Editor-in-Chief Arianna Huffington spoke about the positives and negatives of the ever-changing participation-driven Internet April 30 as part of the College of Arts and Sciences’ third annual Distinguished Lecture Series. The lecture, titled “The Brave New World of the ‘New Media’: How Social Media Has Revolutionized the Communications Landscape,” was [...]
Writing on the wall
By now, I’m certain we are all familiar with Justin Bieber’s ill-fated PR visit to the Anne Frank house. His note, “Hopefully, she would have been a Belieber,” while ill advised, was probably meant as a compliment. The social media scene, however, immediately blew up. We zipped through the jokes, self-righteousness and justifications in a [...]
The social media circus
Were you on Twitter this week? Between the Boston Marathon bombing, the ricin mailed to the president and a Mississippi senator, and the Senate voting down new gun control legislation, Twitter has had a high-traffic week. As the head of social media for The Triangle, it is my job to be logged into TweetDeck all [...]
Campus events need social media promotion
Members of The Triangle staff had the opportunity to attend “Are you prepared for the 21st Century Workplace? Insights from Successful Women CEOs,” a panel discussion hosted Feb. 6 by the LeBow College of Business in Behrakis Grand Hall. The event was interesting, and the guest speakers had plenty of knowledge to share with the [...]
The age of Slacktivism
In a New Yorker article, author Malcolm Gladwell argues that “social media can’t provide what social change has always required.” Is Gladwell right? Can a tweet really start a revolution? In March 2012, a 30-minute documentary swept through cyberspace and created a wave of sensationalism so astounding it was dubbed the best viral video campaign [...]
CoMAD hosts Burberry CEO
The Antoinette Westphal College of Media Arts & Design welcomed Angela Ahrendts, the CEO of British luxury brand Burberry, to campus for a question-and-answer forum May 2. Earlier in the day, CoMAD representatives awarded her the inaugural Westphal Award. The discussion appealed to design and business students alike. Ahrendts, who became the CEO of Burberry [...]
Professor’s social media paper wins AMA award
Drexel assistant professor of marketing Dr. Girish Ramani earned 2012 Best Paper Awards for his papers on social media and marketing tactics at an American Marketing Association Conference in February. Ramani, who has taught marketing at Drexel for six years, presented his two papers in front of top marketing academics from all over the world [...]
Villanova misses call on social media regulations for athletes
As students we’re tired of dealing with the pitfalls of social media. Privacy polices, MySpace stalkers and ‘accidents’ like the Anthony Weiner incident have almost trumped the progress that social media has provided. Nowhere have the perils of oversharing social media been more obvious than in the world of athletics. Auburn Tigers defensive back Jordan [...]
Student makes website a reality
Drexel University senior Ari Winkleman won first prize in an entrepreneurial competition that took place over 10 weeks during the summer and challenged young entrepreneurs to develop their own startup ideas in the realm of digital media. The “Innovation Incubator” program, sponsored by Omnicom Group’s OMD and General Electric, invited just 12 of 200 applicants [...]
Triangle debuts new self-hosted WordPress site
The Triangle, Drexel University’s Independent student newspaper, has expanded its online presence by developing a new website. The completely redesigned website was developed and tested in beta form over the past two months but officially launched May 16 during a release party at the Paul Peck Alumni Center. The site, which was previously hosted by [...]
Journalists discuss influence of social media in revolution
The National Constitution Center hosted a panel of journalists and activists April 12 to discuss the effects of social media in the political uprisings in the Middle East and North Africa. The “The Rise of Digital Democracy” event featured Jennifer Preston, a staff writer and the first social media editor at The New York Times, [...]
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Drexel student-athletes: Can they be ‘catfished’?
A few months ago over Labor Day weekend, my roommate invited my girlfriend and me to spend a few days with him and his girlfriend at his house in Tampa, Fla. We enjoyed the days sitting around the pool and spent the nights relaxing on the dock with fishing poles in the water. One night, [...]